Opening presentation on Day 1 of the Impact + Profit Conference 2023. SIE Society Co-Founder and Head of Content, Tobias Deml, introduces the origin story of social impact entertainment. Co-Founder, and Co-Executive Director, Robert Rippberger, gives insight into SIE Society's resources and missi...

The UN Sustainable Development Goals provides a shared blueprint for peace and prosperity for people and the planet. Some of our favorite films and TV shows tell stories that inspire us, and also have the reach to activate massive positive change. In this panel we look through the “SDG Lens” and ...

Christine Simmons (former COO of the Academy of Motion Pictures) will be in a 1:1 conversation with Madeline Di Nonno, CEO of the influential Geena Davis Institute, about the intersection of impact and profit in casting diverse characters and staffing entertainment projects with diverse creators....

Oscar-winning director Peter Farrelly (“Green Book”), Heather Rae (Producer, “Frozen River”) & John Raatz (Founder of GATE, the Global Alliance for Transformational Entertainment) will have a conversation about their personal journeys of becoming artists who makes movies that matter.

Speakers:
J...

Emerging technologies including extended reality (XR) and Artificial Intelligence (AI) have the potential to enhance user engagement and social impact of digital stories and experiences. Panelists present case studies including Daniel Hettwer, creator of Our Ocean, Our Future, the only immersive ...

Globally, one-third of women have endured sexual or physical violence during their lives. The number of excess COVID-19 fatalities has exceeded 16 million, and cancer accounts for one in six global deaths. Emerging challenges will arise due to the climate crisis and the erosion of democratic prin...

The “Barbie” movie earned more than $1 billion at the box office, increased Mattel’s sales of the iconic doll, is generating Oscar buzz and has sparked discussions about the patriarchy among moviegoers. Julia Toothacre will present data on the film’s impact on views of women in the workplace, att...

Stephen Gyllenhaal, the director of network TV shows like “Bosch”, “Billions” and “Blue Bloods” will discuss his own journey with the complicated relationship between charity, entertainment and changing the world while staying financially sustainable – as seen through the lens of his latest film,...

Speakers:
Sanjanthi Velu: Senior Program Officer, Johns Hopkins Center for Communication Programs (CCP)
Uttara Bharath Kumar: Senior Program Officer, CCP
Cori Fordham: Program Officer, CCP

Go behind the scenes with executives at Participant, Michael Kelly, Vice President of Impact and Gabriela Archuleta, Senior Manager of Marketing, as they open the Participant playbook. Participant, the leading global media company dedicated to entertainment that stands at the intersection of art ...

A deep dive into how impact campaigns are changing the way that independent films are reaching and engaging audiences.

Speakers:
Kathleen Rogers: Social Impact Campaign Strategist and Co-Founder of GSD Group
Jon Fitzgerald: Founder & CEO at Cause Pictures
Carri Twigg: Co-Founder and head of Dev...

This panel will explore how accurate depictions of science, medicine, policy and culture are important for TV storytelling. We will also discuss what the data tells us about demographic trends in younger audiences, the value of inclusion in entertainment media, and how these two things intersect....

Non-fiction television has the power to reach millions and can affect changes in thoughts, attitudes, and behaviors. But what are the challenges networks and creatives face when trying to deliver impact and ratings? This panel will provide an in-depth conversation about the current landscape of n...

How do you engage, retain, and generate measurable impact across different media platforms with your Social Impact Entertainment productions? Content producers often choose to create immersive and interactive stories not just in the Film and Television media, but also through Videogames, Stage Pr...

Storytelling is fundamental to being human. Stories tell us what was, what is, and what could or should be. But how and why do stories shape and change our world? We can use measurement techniques to determine if stories are reaching the right people, at the right time, with the right messages. T...

You can’t make an impact unless people are consuming what you create. Social and behavior change approaches can take both elements into account. Hulu’s popular East Los High has already been proven successful and been adapted for other cities. Others like Shuga Baltimore (the MTV Staying Alive Fo...

Entertainment can help local communities to think big, start small, and act now. Chris Morgan and Amina Lukanza will share how they engaged young people to “reverse engineer” a school curriculum to create a 55-episode animated series. Brian Walker will discuss advocacy approaches to amplify films...

The Latinx TV Shows panel will feature multiple creators and executives who create and track the impact of Latinx content. Ben Dejesus is the Director of “Leguizamo Does America”, an unscripted Latinx travel show where John Leguizamo travels the US to discover Latinx history, culture, food, and p...

Vijay Sudan (former Executive Director of Walt Disney CSR) will be sharing insights from impact campaigns for global film and TV properties such as Avatar: The Way of Water and The X-Files, and will be joined by Alicia Katz (Two-time Emmy-nominated Producer, former Head of CSR for TV and Streamin...

Meet Creatives & Companies working in the nexus of impact and profit! This panel of industry leaders will share business models, examples, challenges and ROI results. We will discuss how and why impact drives profit, key stakeholders, distribution avenues and measurement. It’s entertainment doing...

Three case studies will demonstrate how programs designed for social impact can be commercially successful by strategically incorporating entertainment in their design, production, marketing and distribution. We will hear from Idi Nasire and Caroline Jacoby (CCP) on Nigerian radio, Jordan and Joh...

The SIE Society team presents a roadmap to measuring and evaluating social impact entertainment.

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Panelists Lisa Tawil and Grace Anglin will share takeaways from a recent study on how film organizations think about impact and will introduce ITVS' new audience feedback tool, DocSCALE. Moderated by Christina Lindstrom. Special thanks to ITVS Engagement & Impact Coordinator Zoe Stahl.

Together we identify sources of financing for your next impact-focused project and provide a better understanding of finance terminology. Join us to learn more about equity impact investors, grants, tax credits, streamers and more!

Panelists include: Pip Ngo (SVP of Sales and Acquisitions, XYZ F...

Sign up to be a free member of SIE Society and download the complete CSR guide here:
https://siesociety.org/cause-marketing-storytelling-a-guide-to-csr/

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